As well as running his acclaimed London restaurant, Cyrus Todiwala OBE DL produces a range of stunningly original pickles and chutneys that he sells through the restaurant, online and in some rather special food outlets. When he needed an identity and packaging as distinctive as his recipes, he came to us. Cyrus is such a character that it was obvious he should ‘be the brand’, and Mr Todiwala’s was born. Our label designs reflect the individuality of the delicious tastes waiting inside, and the little booklet we created tells the quirky story of their inspiration.
