Marketsquare creative communications
launching a
comprehensive
new range
to a professional
market
comprehensive
new range
to a professional
market
Practising vets are bombarded with information on a daily basis, so when launching a new product into this market it’s important to get noticed, without compromising on technical detail.
The new Vet Care Nutrition range of diets is a breakthrough in nutrition science and one of Royal Canin’s biggest launches, so we’re proud to have been involved with all aspects of its launch communication, to both vets and their pet-owning clients. The suite of material includes sales aids, technical literature, consumer literature and waiting room display materials, all coordinated with a strong visual theme.